This advertisement is based on a fictional novel that I created the book jacket for. The book tells a story of the lives of two brothers trying to survive in war torn United States ravaged by nuclear fallout. To capture the emotion, as well as create some controversy, I decided to use the image of a burning American flag and images of gas masks. Within the fire, I wanted to use the radiation symbol that I displayed on the cover. I also thought that some made up reviews would give the advertisement a legit design.